Over the fourth of July, Rochel was visiting a friend at Bethany Beach, DE and was first introduced to the use of Bounce Dryer Sheets to keep away the bugs. Here’s an article from Adweek discussing alternative product use and whether advertisers should promote those uses of their brand.

Read this article from The New York Times about how advertisers are trying to revamp television commercials. 

If you’re tired of all those US advertising and communications schools, try learning all you need to know about advertising and marketing from the A. Repiev School in Russia. Your first textbook. The Savy Advertiser--available in Russian and Bulgarian.